The piano playing is stellar, the music original, and the video edited seamlessly. So far the video has gotten close to 200,000 hits in under a week and hundreds of comments, and the number is still growing. The video expresses Israeli frustration for being singled out and not able to defend itself against attacks without suffering severe criticism. The song is sung in alternating English and Hebrew lyrics in an interchanging rhythm with subtitles in both languages. The refrain repeats, “Nobody cares about Jewish blood.” The mainstream media has yet to report on the phenomenon.

The internet stage in the PR battle between Israel and her detractors has become the front line in the war over public opinion, with Facebook, YouTube, and Twitter being the primary routes for both sides to reach out to the world community.